Overview of E-Commerce

Written by Atul Sinha - Blog, e-Commerce - No Comments

Overview of E-Commerce

E-Commerce or Electronic Commerce has become a essential part of business strategy. The application of Information and Communication Technology (ICT) in business has improved productivity and better customer association. With the developments of internet, various large and small companies across various countries, depend on eCommerce applications to take part in local, national and international economies. These companies today rely on technology, hardware and software solutions for managing large database, customer and business operations.

E-Commerce in Emerging Coutries

Companies in emerging countries like India, Brazil, China etc. had a distinct chance to learn from the ecommerce failure of 2000 era. Most e-Commerce companies which adopted these digital applications generally lacked physical infrastructure to handle increased demand and to accomplish consumer expectations. Jabong.com, an e-commerce website of India is just 8 years old and has more than 1.3 million page views daily.(Source: statscrop)

Components of E-Commerce

The three closely related components of E-Commerce

  1. Strong enabling environment.
  2. Active human capacity development.
  3. Effective local delivery and support mechanisms.

E-Commerce Applications Vital For Business Operation

Regardless of the failure in the dot.com sector at the inception of 21st century, e-commerce and internet happen to be the energetic force in international commerce. It is inspiring that companies nowadays are integrating ecommerce applications into their vital business operations.

E-commerce has enabled the buying and selling of product and services through the medium of computer networks.

E-Commerce and World Wide Web (WWW)

The World Wide Web or www has transformed the Internet as a means for finding information. This information are stored on web- servers and then accessed by users through Web Browsers. For conceptual understanding, the aforesaid two terms need clarification as follows:

  1. Web-Servers – Web-Servers are used to store the web documents. They also contain database of customer and product information which may be queried and retrieved by using a browser.
  2. Web-Browsers – Web-Browsers provide an easy method of accessing and viewing information stored as web pages on different servers. Netscape Navigator, Google Chrome, Microsoft Internet Explorer, Opera are examples of such web-browsers.

World Wide Web is a medium for publishing web documents on the Internet and it is accessed through browsers which display this information for use in business applications. The Internet enables communication between hundreds of thousands of inter-connected computers world-wide.

E-commerce and Internet

Internet has enabled the businesses to connect with one another. Commercial enterprises today have started providing information about their products and services on the Internet and many of them have started using the Internet to market and sell their own products and services.


Innovative companies like Cisco, Amazon.com, e-bay, Yahoo and Intel were the early adopters of E-Commerce Technologies. By integrating online information management tools through Internet, these companies set up the systems for taking customer orders, accepting payments, providing customer service. These activities are collectively known as e-commerce. E-commerce Technology has emerged as the turning-point in the world of commerce.

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